GEO BY INDUSTRY
What your customers ask AI, and what wins.
AI questions look different in every industry. Here are seven, each with example prompts and the signals that tend to earn a place in the answer.
01
Law firms.
People ask AI to explain their situation first, and only then who can help.
Customers ask
- What should I do after a car accident that wasn’t my fault?
- Best employment lawyer in Tel Aviv for wrongful dismissal
- How much does a divorce lawyer cost in Israel?
What wins
- Practice-area pages that answer common legal questions in plain language
- Consistent lawyer and firm profiles across bar listings, legal directories and LinkedIn
- Mentions in legal media, rankings and professional associations
- Reviews that describe the type of case and the service, within professional rules
02
Clinics & medical practices.
Health questions start with symptoms and safety, then move to who to trust.
Customers ask
- Which clinic near me treats sports injuries?
- Is laser eye surgery safe, and where should I have it done?
- Paediatric dentist in Haifa who is good with anxious kids
What wins
- Medically accurate, reviewed content by named, credentialed authors (E-E-A-T)
- Up-to-date doctor profiles, specialties, hours and locations, with MedicalClinic schema
- Recent, detailed patient reviews on recognised platforms
- Mentions by health portals, health funds, insurers and professional bodies
03
Restaurants & hospitality.
Hospitality questions are about mood, occasion and practical details, all at once.
Customers ask
- Romantic restaurant in Jaffa with a sea view
- Kid-friendly boutique hotel in the Galilee
- Where can I get a good vegan brunch in Tel Aviv on Saturday?
What wins
- Accurate menus, opening hours, kashrut and accessibility details everywhere
- Plenty of recent reviews that mention specific dishes and occasions
- Coverage in food guides, travel media and local best-of lists
- A website that states the atmosphere, the specialities and how to book, clearly
04
E-commerce & D2C brands.
Shoppers ask AI to narrow the options, compare brands and confirm the choice.
Customers ask
- Best running shoes for flat feet under $150
- Is [your brand] or [competitor] better for sensitive skin?
- Sustainable gift ideas for a new mum
What wins
- Product pages with clear specs, use cases, comparisons and Product schema
- Independent reviews, comparison articles and creator content
- Consistent pricing, availability and returns information
- Answer-first buying guides built around real customer questions
05
Real estate.
Property decisions start with places and timing, then turn to people.
Customers ask
- Best neighbourhoods in Ra’anana for young families
- Which agent knows the Herzliya Pituach market well?
- Is now a good time to buy an apartment in Jerusalem?
What wins
- Neighbourhood guides with data on schools, transport and prices, kept fresh
- Agent and agency profiles that match across portals and directories
- Mentions in local media and market reports
- Reviews from buyers and sellers that mention areas and property types
06
B2B services.
Business buyers use AI to build a shortlist before they ever talk to sales.
Customers ask
- Which cybersecurity firms work with mid-size Israeli companies?
- Best payroll software for a 50-person startup
- Top Salesforce implementation partners in Israel
What wins
- Case studies with concrete numbers, and named clients where permitted
- Presence on analyst lists, review platforms such as G2, and industry media
- Clear pages for services, industries served and pricing model
- Thought leadership that gets quoted: data, frameworks and original research
07
Local trades.
Urgent, local and practical: people want someone reliable, nearby and available.
Customers ask
- Reliable electrician in Petah Tikva available today
- How much does it cost to fix a leaking AC unit?
- Best kitchen renovation contractor in Modi’in
What wins
- A complete Google Business Profile with service areas, hours and photos
- A steady flow of recent reviews that mention the job and the area
- Simple pages for each service and area, with prices or price ranges where possible
- The same name, phone and address across every directory
Example prompts are illustrative.
Want to know what AI says in your industry?
Tell RebZev about your business and the questions your customers ask. RebZev will test them in real AI engines.
